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The Rise of Micro-Influencers: Why They Matter in 2025

Digital marketing now places influencer partnerships at its core position as it continues to evolve.  Brands seek authentic connections with their audiences while transitioning their influencer focus toward micro-influencers instead of mega-influencers.  The consumer market in 2025 has adopted micro-influencers as definitive agents for influencing brand perception and securing conversions. Micro-influencers provide innovative marketing solutions […]

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Free Instagram Highlight Covers (And How to Create Your Own)

In the last article, we spoke about how Instagram Highlights provide valuable information for your followers. Today we’re bringing you some Instagram Highlight Covers to use, and teaching you how to easily make your own. Normally, the covers are the images from the stories you added to your Highlights, but you can customize this in

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How to add Highlights on Instagram to promote your business

When you open someone’s profile, what catches your attention first? We usually check out the user bio, their profile picture, and their highlights on Instagram. This is your first opportunity to catch someone’s attention, and with the use of highlights, users have access to a lot of important information. For example, you can add details

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How to make reels on Instagram to increase your followers

How to make reels on Instagram to increase your followers

We’ve recently covered Instagram Shopping and how you can grow your business and open shop on Instagram. Today, we’ll focus on how you can make Reels on Instagram to Increase your followers. In 2016 TikTok launched, but it only went viral on a global scale in the last couple of years, with a huge boost

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The best Instagram shops out there – Grow your brand as they do

Keeping things consistent, we’d like to get you one more article on the subject of Instagram Shopping. To be more precise, we’ve put up a list of the best Instagram shops so you’ll see what they are doing that you can implement on your own business. We hope that by now you have your Instagram

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How to reset Instagram Explore page? Here’s how you do it!

Instagram is really one of the most popular social media platforms out there. The Explore page is a great feature that shows you cool content based on what the algorithm thinks you like. This can vary from food, art, travel destinations, and anything else you interacted with. In this article, we’ll show you how you

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The best trending hashtags for Instagram Reels in 2021 (so far)

This week we want to focus on users that create Reels, as they too deserve some love for all the content they create. Data from Hootsuite says users are posting roughly 1000 photos every second. Marketers estimate that users post a similar number of Reels on a daily basis, crazy right? Even crazier is that

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